Digital
Communication Assignment 4
Problem:
Umbro should improve the fan experience
Source 1:
Football Forum
On the
online forum Stand Against Modern Football (Standamf) football fans all over
the world come together to discuss the newest developments in football. The
main focus is to stop the over financing in modern football. Umbro has the
image to be the brand of the fans and should play into this.
Source 2:
YouTube video Lille OSC
Lille OSC,
the French football club, were the very first to stream their football match in
360 degrees. Fans which could not attend the game could watch the game at home,
but feel like they were in the stadium. The responses were very positive.
Source 3:
classicfootballshirts.co.uk
On this
website you can buy football kits from 1983 until now. Its growing popularity
shows the fashion on the stands. People these days start to care about history
more and more.
Virtual
Reality
With this
new technology the experience of every day things will be able to become
virtually fabricated. Computer games will not be played on a TV screen anymore,
the players will be immersed in virtual real time. The same will become
possible for football matches. Fans will be able to experience games like they
are at the stadium while they are actually sitting on the sofa at home. This
promising technology will make it possible for Umbro to recreate the iconic
matches in football’s history. The first will be the World Cup final in 1966.
I like your idea of virtual reality. It seems interesting and promising. By the way, i think you are missing new objective here.
BeantwoordenVerwijderenAll in all, i like .
Although I do like your idea as well, I would have liked to see it explained more. What kind of virtual reality? Will people just be able to sit at home and look at the game through VR glasses or do you mean a virtual reality living room where they can experience a football game? A bit more details would be nice. You just stated the concept of virtual reality, but not how you will implement it (what is the new device you are using). And which objective are you going for here? To improve fan experience? Because you stated that as the problem, not the objective.
BeantwoordenVerwijderenOther than that, the sources seem ok. I'm not quite sure how we were supposed to use the sources (just for us or that we really had to state them like you have), but if that was the point, then it seems good. :)